Taking The Leap of Faith

It is a scary thing to divert and abandon everything you have learned and been trained to do, but accepting change and being able to adapt to it is necessary in the business world. For some social media marketing is an overwhelming obis of confusion and frustration, and want to have nothing to do with it. For others they have used it but never developed this resource to work as an effective tool and as a result caused more headaches rather than helping the business, but there are three things to keep in mind as you prepare to take that leap.

Marketing Associate, Melissa’s View on SMM

“Twitter, tweeting, poke, hug, tag, buddies, comments, wall posting, blogging…. It almost sounds like a different language, so what does this actually mean besides a bunch of nonsense? The biggest development in networking today is starting to expand at a rapid pace. Social Media has become the biggest development among people of all ages for various different reasons, but yet continues to have split reviews from people of whether or not it is really practical or just an annoyance.

I kept hearing about Twitter from some of my friends who have been hooked into the latest fad as well as on TV from numerous celebrities that religiously give updates on their latest endeavors. I decided to check it out first hand to see what all the fuss was about, but my biggest question was, “why should people care about what someone had for breakfast?” Well I guess some people like to be “in the know”, however that is not the only benefit that Twitter or various other Social Medias like Facebook and MySpace provide.

Twitter, Hit or Miss?

As most companies know it is next to impossible to please every one of their consumers with each product that launches. Twitter, one of the fastest growing Social Networking sites, is receiving rave reviews as well as immense criticism. Twitter is unlike any other networking site in the way it is structured and the purpose that it was created to serve. Users may join Twitter for many different reasons, whether they want in on the fun and see what the buzz is all about, they like giving updates that allows them to create a narrative to their life, or they want to update the masses on their new endeavors.  Criticism of Twitter has mostly been focused upon the fact that people do not care about every single move a person makes, or they become bored with the service in itself.